Salesforce agrees to buy Braze in $5.66 billion deal
The agreement was reported on October 21, 2026, with no closing date disclosed in the available material.
By The Carnegie Standard Staff
· 1 min read
Salesforce has reached an agreement to acquire Braze for $5.66 billion, according to a report published on October 21, 2026.
No further terms of the transaction were disclosed in the available material, including the form of consideration, the expected closing date or any regulatory conditions attached to the deal. Neither company's executives were quoted on the agreement.
Salesforce, the customer relationship management software company, is one of the largest publicly traded US technology firms. Braze is a software company; details of its financial performance and ownership were not included in the material.
The purchase price of $5.66 billion was the only figure given.
This story was first reported by IMPACT Magazine.
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